Porsche
Winter
Aftersales
Microsite

For the winter aftersales campaign, we were tasked with creating a microsite sharing essential tips and tricks for taking care of your Porsche during the harsh winter months. We understood a fundamental truth: when it comes to Porsche owners, there are typically two types – those who drive through winter, and those who don't.

With that insight, we strategically divided the microsite into two distinct sections, each providing highly relevant information tailored precisely to the customer’s choice of either driving or storing their vehicle.